I’ve been thinking a lot about the RFI issued by US Immigration and Customs Enforcement in late January. ICE asked data providers and tech vendors to share information on how their tools and services ...

Every company wants an AI-powered product. So what do they all look like? From A/B testing and media optimization to agentic ...

AI is rewriting the rules of ad tech by eliminating the value of execution. Today, media buying remains largely operational, ...

Immigration and Customs Enforcement appears to be exploring whether it can harness ad-tech data for investigations, according to a request for information published late last week in the Federal ...

This Ad Tech Briefing covers the latest in ad tech and platforms for Digiday+ members and is distributed over email every Tuesday at 10 a.m. ET. More from the series → The great disruption promised by ...

In her latest column, Shirley Marschall looks at a decades-old conspiracy theory, and what it has in common with ad tech's ...

Earlier this week, Criteo confirmed it is the first ad tech partner to integrate with OpenAI’s advertising pilot in the U.S., available in ChatGPT’s free and Go tiers. The move formalizes what the ...

Smartly.io has become OpenAI's first creative ad-tech partner, allowing advertisers to place ads in the ChatGPT interface, where users can engage with the chatbot for product advice and ...

Ehsan Ahmadi is the CEO of Vox Solutions. Winner of the 2023 Telco Innovation award and Featured in Capacity’s Power 100. The digital advertising boom has reshaped the media landscape. Pure‑play ...

Soumya Ranjan Acharya is a seasoned media professional with nearly three decades of experience spanning media, broadcast, ...